Wooàng

Wooàng is a premium pet lifestyle brand dedicated to reimagining pet essentials with a dog-centered philosophy. The name wooàng echoes the most familiar sound made by puppies, creatively split and reconstructed in Hanyu Pinyin, embodying the brand’s innovative and thoughtful approach. At wooàng, the focus extends beyond aesthetics—each product is designed to explore the unique relationships and roles between humans and pets. Combining minimalist design with functional innovation, wooàng embraces the philosophy of LESS wear, MORE style, ensuring pets experience comfort, quality, and versatility in every piece. As a proud winner of the 2024 iF Design Award, wooàng leads the way as the only awarded brand in the pet leash and apparel category, showcasing excellence in design and craftsmanship. Wooàng inspires pet owners to celebrate companionship through purposeful, stylish solutions that reflect modern lifestyles.